Sonia Azhar Design Concepts showcased her bridal week collection for L'Oreal Paris Bridal Week 2012 Day 1 titled ‘Dark Romance’. Taking inspiration from the allure and mystery of romance and working on that primitive feeling of love inherent in all human beings, Sonia Design Concepts’ Dark Romance collection delved into lighter and darker colour palettes to invoke a deep sense of glamor.
Sonia Azhar of Sonia Design Concepts is an Architecture graduate from the prestigious National College of Arts in Lahore. With fashion design experience spanning over 15 years, Sonia Design Concepts specializes in couture. Under her supervision and guidance, craftsmen work to create timeless pieces.
With emphasis on colors and blending these with different embroidery techniques, embellishments and cuts, Sonia Azhar amalgamates Eastern craftsmanship and Western cuts in her bridal wear. The stylist for Sonia Azhar Bridal Collection at L'Oreal Paris Bridal Week 2012 Day 1 was Nabila and her creative team at N-Pro.
Using hand embroidery and Swarovski crystals along with the kora, beads, sequins work, her collections have been well received nationally and abroad and to this end, she has showcased her work in Abu Dhabi, Dubai, London and Glasgow to name a few. This October, Sonia Azhar presented her collection at the PFDC L’Oréal Paris Bridal Week 2012